Social Media Analytics
We Process data from stakeholder conversations on digital media and process into structured insights leading to more information-driven business decisions and increased customer centrality for brands and businesses.Distributive Analysis, mentions and reactions from different social media which help brand owners know about their reach, popularity, loyalty, customer confidence, brand value and their level in the crowd.We get reviews and process it to get abstractive insights.
- The first step in a social media intelligence initiative is to determine which business goals the data that is gathered and analyzed will benefit.
- Typical objectives include increasing revenues, reducing customer service costs, getting feedback on products and services, and improving public opinion of a particular product or business division.
- Once the business goals have been identified, businesses should define key performance indicators (KPIs) to objectively evaluate the business analytics data.